With an emphasis on the need for a much faster website, we knew we had to approach the design with a cleaner and more intuitive way that would give a better user experience. This design would focus on readability for when potential clients, customers or visitors are navigating through the different elements of the website.
We decided to build out the tech stack with Jamstack and Nuxt.js, offering the ability to leverage the advantages of a static website, which generally offers better performance.
Additionally, structuring a website with Jamstack also ensures better Search Engine Optimisation (SEO), allowing for the content on Venair to be more easily accessible on the web and in search engines.
To avoid calls to the API on the client-side, we used Nuxt Payload Extractor and Prismic as the headless CMS. This is because of their cost-effectiveness and the familiarity it provides to other systems like WordPress, a tool Venair was already using.